
brand story
The Original Powder Dry Shampoo: We Made One Before It Went Mainstream
Rewind about ten years and the dry shampoo shelf looked nothing like it does now. Aerosol cans, a handful of brands, and almost no powder in sight. "Powder dry shampoo" wasn't a category yet — it w...

The Cocolicious Lip Scrub: Our First Product, Still a Best-Seller
Handmade Heroes launched the Cocolicious Luscious Lip Scrub in 2015 — one of the first commercial lip scrubs on the market. Here's the story of how it started a category.





